{"title":"Bigen Permanent Powder Hair Color","description":"\u003cp\u003eBigen Permanent Powder Hair Color\u003c\/p\u003e\n\u003cp\u003eDiscover the trusted hair color solution that’s been delivering results for over 60 years. Bigen Permanent Powder Hair Color is a gentle, deposit-only formula designed to give you flawless gray coverage and enhance your natural shade without harsh chemicals. Unlike ordinary hair color, it does not require lifting (lightening), which means less stress and less damage to your hair.\u003c\/p\u003e\n\u003cp\u003eSimply mix the powder with water, no developer required, and enjoy vibrant, natural-looking color that lasts. The ammonia-free formula leaves your hair smooth, shiny, and healthy-looking with every application.\u003c\/p\u003e\n\u003cp\u003eWhether you’re covering stubborn grays or refreshing your natural hair color, Bigen delivers salon-quality results at home with ease.\u003c\/p\u003e\n\u003cp\u003eExcellent Gray Coverage: Delivers rich, natural-looking color that completely covers even the most stubborn grays.\u003cbr\u003eEnhances Natural Hair Color: Deepens and refreshes your shade for a vibrant, long-lasting result.\u003cbr\u003eJust Add Water: Unique powder formula activates with water. No developer needed for easy application at home.\u003cbr\u003eNo Ammonia: Gentle deposit-only color that minimizes hair damage.\u003cbr\u003eNo Harsh Odor: Enjoy a more comfortable coloring experience without strong chemical smells.\u003cbr\u003eSmooth, Shiny Results: Leaves hair looking silky, radiant, and healthy after every use.\u003c\/p\u003e","products":[{"product_id":"bigen-permanent-powder-hair-color-56-rich-medium-brown-021-oz","title":"Bigen Permanent Powder Hair Color 56 Rich Medium Brown 0.21 Oz.","description":"\u003cp\u003e\u003cstrong\u003eDescription\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003epBeautiful Longlasting Color with a Rich and Natural LookBigen Permanent Hair Color is ideal for those looking for long lasting excellent grey hair coverage or to enhance their natural hair color. A proven formula for over 30 years that guarantees effective results the unique powder formula is activated by water and deposits rich naturallooking color into even the most stubborn gray hair. With no ammonia required this depositonly color is the gentle choice for rich color and optimum shine regardless of your natural hair color consistency condition length or styleDesigned to gently deposit color that lastsBigen Permanent Powder is a depositonly hair color which does not require lifting lightening action to darken hair. While some ordinary permanent hair colors unnecessarily utilize both actions Bigen's simple coloring system means less damage to your hair. Bigen Permanent Powder Hair Color leaves your hair looking smooth naturallooking and shiny.\/p\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eCellulose Gum, Sodium Perborate, Sodium Sulfate, Tartaric Acid, pPhenylenediamine Sulfate, Disodium Lauryl Sulfosuccinate, mAminophenol, Algin, Sapindus Mukurossi Peel Extract, Magnesium Stearate, FragranceParfum\u003c\/p\u003e\u003cli\u003eExcellent Grey Hair Coverage\u003c\/li\u003e\u003cli\u003eEnhance Natural Hair Color\u003c\/li\u003e\u003cli\u003eJust Add Water\u003c\/li\u003e\u003cli\u003eNo Ammonia\u003c\/li\u003e\u003cli\u003eNo Harsh Odor\u003c\/li\u003e\u003cli\u003eCondition : new\u003c\/li\u003e\u003cli\u003eCapacity : 0.21 Oz.\u003c\/li\u003e\u003cli\u003eColor : 56 Rich Medium Brown\u003c\/li\u003e\u003cli\u003eShape : Rich Med Brown\u003c\/li\u003e\u003cli\u003eProduct Line : Powder Hair Color\u003c\/li\u003e\u003cli\u003eProduct Type : Hair Color\u003c\/li\u003e","brand":"Bigen","offers":[{"title":"Default Title","offer_id":47538935824571,"sku":"33536416044","price":8.36,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/0488\/9019\/files\/BIG56.jpg?v=1773242149"},{"product_id":"bigen-permanent-powder-hair-color-59-oriental-black-021-oz","title":"Bigen Permanent Powder Hair Color 59 Oriental Black 0.21 Oz.","description":"\u003cp\u003e\u003cstrong\u003eDescription\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003epBeautiful Longlasting Color with a Rich and Natural LookBigen Permanent Hair Color is ideal for those looking for long lasting excellent grey hair coverage or to enhance their natural hair color. A proven formula for over 30 years that guarantees effective results the unique powder formula is activated by water and deposits rich naturallooking color into even the most stubborn gray hair. With no ammonia required this depositonly color is the gentle choice for rich color and optimum shine regardless of your natural hair color consistency condition length or styleDesigned to gently deposit color that lastsBigen Permanent Powder is a depositonly hair color which does not require lifting lightening action to darken hair. While some ordinary permanent hair colors unnecessarily utilize both actions Bigen's simple coloring system means less damage to your hair. Bigen Permanent Powder Hair Color leaves your hair looking smooth naturallooking and shiny.\/p\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003ePPhenylenediamine Sulfate, Sodium Carbonate Peroxide, Cellulose Gum, Sodium Carbonate, Xanthan Gum, Solanum Tuberosum (Potato) Starch, Toluene2, 5Diamine Sulfate, Disodium Lauryl Sulfosuccinate, MAminophenol Sulfate, Guar Hydroxypropyltrimonium Chloride, Trisodium HEDTA, Magnesium Stearate, FragranceParfum, Sodium Chloride, Algin.\u003c\/p\u003e\u003cli\u003eExcellent Grey Hair Coverage\u003c\/li\u003e\u003cli\u003eEnhance Natural Hair Color\u003c\/li\u003e\u003cli\u003eJust Add Water\u003c\/li\u003e\u003cli\u003eNo Ammonia\u003c\/li\u003e\u003cli\u003eNo Harsh Odor\u003c\/li\u003e\u003cli\u003eCondition : new\u003c\/li\u003e\u003cli\u003eCapacity : 0.21 Oz.\u003c\/li\u003e\u003cli\u003eColor : 59 Oriental Black\u003c\/li\u003e\u003cli\u003eShape : Oriental Black\u003c\/li\u003e\u003cli\u003eProduct Line : Powder Hair Color\u003c\/li\u003e\u003cli\u003eProduct Type : Hair Color\u003c\/li\u003e","brand":"Bigen","offers":[{"title":"Default Title","offer_id":47538935857339,"sku":"33536416045","price":8.36,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/0488\/9019\/files\/BIG59-2_2.jpg?v=1773242150"},{"product_id":"bigen-permanent-powder-hair-color-47-medium-chestnut-021-oz","title":"Bigen Permanent Powder Hair Color 47 Medium Chestnut 0.21 Oz.","description":"\u003cp\u003e\u003cstrong\u003eDescription\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003epBeautiful Longlasting Color with a Rich and Natural LookBigen Permanent Hair Color is ideal for those looking for long lasting excellent grey hair coverage or to enhance their natural hair color. A proven formula for over 30 years that guarantees effective results the unique powder formula is activated by water and deposits rich naturallooking color into even the most stubborn gray hair. With no ammonia required this depositonly color is the gentle choice for rich color and optimum shine regardless of your natural hair color consistency condition length or styleDesigned to gently deposit color that lastsBigen Permanent Powder is a depositonly hair color which does not require lifting lightening action to darken hair. While some ordinary permanent hair colors unnecessarily utilize both actions Bigen's simple coloring system means less damage to your hair. Bigen Permanent Powder Hair Color leaves your hair looking smooth naturallooking and shiny.\/p\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eSODIUM CARBONATE, CELLULOSE GUM, SODIUM CARBONATE PEROXIDE, pPHENYLENEDIAMINE SULFATE, mAMINOPHENOL SULFATE, XANTHAN GUM, SOLANUM TUBEROSUM (POTATO) STARCH, pAMINOPHENOL SULFATE, pMETHYLAMINOPHENOL SULFATE, DISODIUM LAURYL SULFOSUCCINATE, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, TRISODIUM HEDTA, 4AMINO2HYDROXYTOLUENE SULFATE, MAGNESIUM STEARATE, FRAGRANCEPARFUM, SODIUM CHLORIDE, ALGIN\u003c\/p\u003e\u003cli\u003eExcellent Grey Hair Coverage\u003c\/li\u003e\u003cli\u003eEnhance Natural Hair Color\u003c\/li\u003e\u003cli\u003eJust Add Water\u003c\/li\u003e\u003cli\u003eNo Ammonia\u003c\/li\u003e\u003cli\u003eNo Harsh Odor\u003c\/li\u003e\u003cli\u003eCondition : new\u003c\/li\u003e\u003cli\u003eCapacity : 0.21 Oz.\u003c\/li\u003e\u003cli\u003eColor : 47 Medium Chestnut\u003c\/li\u003e\u003cli\u003eShape : Medium Chestnut\u003c\/li\u003e\u003cli\u003eProduct Line : Powder Hair Color\u003c\/li\u003e\u003cli\u003eProduct Type : Hair Color\u003c\/li\u003e","brand":"Bigen","offers":[{"title":"Default Title","offer_id":47538935890107,"sku":"33536416046","price":8.36,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/0488\/9019\/files\/BIG47-2.jpg?v=1773242152"},{"product_id":"bigen-permanent-powder-hair-color-46-light-chestnut-021-oz","title":"Bigen Permanent Powder Hair Color 46 Light Chestnut 0.21 Oz.","description":"\u003cp\u003e\u003cstrong\u003eDescription\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003epBeautiful Longlasting Color with a Rich and Natural Look Bigen Permanent Hair Color is ideal for those looking for long lasting excellent grey hair coverage or to enhance their natural hair color. A proven formula for over 30 years that guarantees effective results the unique powder formula is activated by water and deposits rich naturallooking color into even the most stubborn gray hair. With no ammonia required this depositonly color is the gentle choice for rich color and optimum shin regardless of your natural hair color consistency condition length or style Designed to gently deposit color that lasts Bigen Permanent Powder is a depositonly hair color which does not require lifting lightening action to darken hair. While some ordinary permanent hair colors unnecessarily utilize both actions Bigen's simple coloring system means less damage to your hair. Bigen Permanent Powder Hair Color leaves your hair looking smooth naturallooking and shiny.\/p\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eSodium Perborate, Cellulose Gum, Sodium Sulfate, pPhenylenediamine Sulfate, Sodium Carbonate, pAminophenol, pMethylaminophenol Sulfate, Disodium Lauryl Sulfosuccinate, Algin, Sapindus Mukurossi Peel Extract, Magnesium Stearate, 4Amino2Hydroxytoluene, FragranceParfum.\u003c\/p\u003e\u003cli\u003eExcellent for Grey Hair Coverage\u003c\/li\u003e\u003cli\u003eEnhance Natural Hair Color\u003c\/li\u003e\u003cli\u003eNo Harsh Odor\u003c\/li\u003e\u003cli\u003eNo Ammonia\u003c\/li\u003e\u003cli\u003eCondition : new\u003c\/li\u003e\u003cli\u003eCapacity : 0.21 Oz.\u003c\/li\u003e\u003cli\u003eColor : 46 Light Chestnut\u003c\/li\u003e\u003cli\u003eShape : Light Chestnut\u003c\/li\u003e\u003cli\u003eProduct Line : Powder Hair Color\u003c\/li\u003e\u003cli\u003eProduct Type : Hair Color\u003c\/li\u003e","brand":"Bigen","offers":[{"title":"Default Title","offer_id":47538935922875,"sku":"33536416047","price":8.36,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/0488\/9019\/files\/BIG46-2.jpg?v=1773242153"},{"product_id":"bigen-permanent-powder-hair-color-96-deep-burgundy-021-oz","title":"Bigen Permanent Powder Hair Color 96 Deep Burgundy 0.21 Oz.","description":"\u003cp\u003e\u003cstrong\u003eDescription\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003epBeautiful Longlasting Color with a Rich and Natural LookBigen Permanent Hair Color is ideal for those looking for long lasting excellent grey hair coverage or to enhance their natural hair color. A proven formula for over 30 years that guarantees effective results the unique powder formula is activated by water and deposits rich naturallooking color into even the most stubborn gray hair. With no ammonia required this depositonly color is the gentle choice for rich color and optimum shine regardless of your natural hair color consistency condition length or styleDesigned to gently deposit color that lastsBigen Permanent Powder is a depositonly hair color which does not require lifting lightening action to darken hair. While some ordinary permanent hair colors unnecessarily utilize both actions Bigen's simple coloring system means less damage to your hair. Bigen Permanent Powder Hair Color leaves your hair looking smooth naturallooking and shiny.\/p\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eSodium Perborate, Cellulose Gum, Sodium Sulfate, pPhenylenediamine Sulfate, Sodium Carbonate, pAminophenol, pMethylaminophenol Sulfate, Disodium Lauryl Sulfosuccinate, Algin, Sapindus Mukurossi Peel Extract, Magnesium Stearate, 4Amino2Hydroxytoluene, FragranceParfum.\u003c\/p\u003e\u003cli\u003eExcellent Grey Hair Coverage\u003c\/li\u003e\u003cli\u003eEnhance Natural Hair Color\u003c\/li\u003e\u003cli\u003eJust Add Water\u003c\/li\u003e\u003cli\u003eNo Ammonia\u003c\/li\u003e\u003cli\u003eNo Harsh Odor\u003c\/li\u003e\u003cli\u003eCondition : new\u003c\/li\u003e\u003cli\u003eCapacity : 0.21 Oz.\u003c\/li\u003e\u003cli\u003eColor : 96 Deep Burgundy\u003c\/li\u003e\u003cli\u003eShape : Deep Burgundy\u003c\/li\u003e\u003cli\u003eProduct Line : Powder Hair Color\u003c\/li\u003e\u003cli\u003eProduct Type : Hair Color\u003c\/li\u003e","brand":"Bigen","offers":[{"title":"Default Title","offer_id":47538935955643,"sku":"33536416048","price":8.36,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/0488\/9019\/files\/BIG96-2_2.jpg?v=1773242155"},{"product_id":"bigen-permanent-powder-hair-color-48-dark-chestnut-021-oz","title":"Bigen Permanent Powder Hair Color 48 Dark Chestnut 0.21 Oz.","description":"\u003cp\u003e\u003cstrong\u003eDescription\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003epBeautiful Longlasting Color with a Rich and Natural LookBigen Permanent Hair Color is ideal for those looking for long lasting excellent grey hair coverage or to enhance their natural hair color. A proven formula for over 30 years that guarantees effective results the unique powder formula is activated by water and deposits rich naturallooking color into even the most stubborn gray hair. With no ammonia required this depositonly color is the gentle choice for rich color and optimum shine regardless of your natural hair color consistency condition length or styleDesigned to gently deposit color that lastsBigen Permanent Powder is a depositonly hair color which does not require lifting lightening action to darken hair. While some ordinary permanent hair colors unnecessarily utilize both actions Bigen's simple coloring system means less damage to your hair. Bigen Permanent Powder Hair Color leaves your hair looking smooth naturallooking and shiny.\/p\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eSODIUM CARBONATE PEROXIDE, pPHENYLENEDIAMINE SULFATE, CELLULOSE GUM, SOLANUM TUBEROSUM (POTATO) STARCH, SODIUM CARBONATE, XANTHAN GUM, TOLUENE2,5DIAMINE SULFATE, mAMINOPHENOL SULFATE, SODIUM SULFATE, DISODIUM LAURYL SULFOSUCCINATE, pMETHYLAMINOPHENOL SULFATE, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, TRISODIUM HEDTA, MAGNESIUM STEARATE, FRAGRANCE\/PARFUM, SODIUM CHLORIDE, ALGIN\u003c\/p\u003e\u003cli\u003eExcellent Grey Hair Coverage\u003c\/li\u003e\u003cli\u003eEnhance Natural Hair Color\u003c\/li\u003e\u003cli\u003eJust Add Water\u003c\/li\u003e\u003cli\u003eNo Ammonia\u003c\/li\u003e\u003cli\u003eNo Harsh Odor\u003c\/li\u003e\u003cli\u003eCondition : new\u003c\/li\u003e\u003cli\u003eCapacity : 0.21 Oz.\u003c\/li\u003e\u003cli\u003eColor : 48 Dark Chestnut\u003c\/li\u003e\u003cli\u003eShape : Dark Chestnut\u003c\/li\u003e\u003cli\u003eProduct Line : Powder Hair Color\u003c\/li\u003e\u003cli\u003eProduct Type : Hair Color\u003c\/li\u003e","brand":"Bigen","offers":[{"title":"Default Title","offer_id":47538935988411,"sku":"33536416049","price":8.36,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/0488\/9019\/files\/BIG48.jpg?v=1773242156"},{"product_id":"bigen-permanent-powder-hair-color-57-dark-brown-021-oz","title":"Bigen Permanent Powder Hair Color 57 Dark Brown 0.21 Oz.","description":"\u003cp\u003e\u003cstrong\u003eDescription\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003epBeautiful Longlasting Color with a Rich and Natural LookBigen Permanent Hair Color is ideal for those looking for long lasting excellent grey hair coverage or to enhance their natural hair color. A proven formula for over 30 years that guarantees effective results the unique powder formula is activated by water and deposits rich naturallooking color into even the most stubborn gray hair. With no ammonia required this depositonly color is the gentle choice for rich color and optimum shine regardless of your natural hair color consistency condition length or styleDesigned to gently deposit color that lastsBigen Permanent Powder is a depositonly hair color which does not require lifting lightening action to darken hair. While some ordinary permanent hair colors unnecessarily utilize both actions Bigen's simple coloring system means less damage to your hair. Bigen Permanent Powder Hair Color leaves your hair looking smooth naturallooking and shiny.\/p\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eSODIUM SULFATE, SODIUM CARBONATE PEROXIDE, CELLULOSE GUM, pPHENYLENEDIAMINE SULFATE, SOLANUM TUBEROSUM (POTATO) STARCH, XANTHAN GUM, TOLUENE2,5DIAMINE SULFATE, SODIUM CARBONATE, DISODIUM LAURYL SULFOSUCCINATE, mAMINOPHENOL SULFATE, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, TRISODIUM HEDTA, MAGNESIUM STEARATE, FRAGRANCEPARFUM, SODIUM CHLORIDE, ALGIN\u003c\/p\u003e\u003cli\u003eExcellent Grey Hair Coverage\u003c\/li\u003e\u003cli\u003eEnhance Natural Hair Color\u003c\/li\u003e\u003cli\u003eJust Add Water\u003c\/li\u003e\u003cli\u003eNo Ammonia\u003c\/li\u003e\u003cli\u003eNo Harsh Odor\u003c\/li\u003e\u003cli\u003eCondition : new\u003c\/li\u003e\u003cli\u003eCapacity : 0.21 Oz.\u003c\/li\u003e\u003cli\u003eColor : 57 Dark Brown\u003c\/li\u003e\u003cli\u003eShape : Dark Brown\u003c\/li\u003e\u003cli\u003eProduct Line : Powder Hair Color\u003c\/li\u003e\u003cli\u003eProduct Type : Hair Color\u003c\/li\u003e","brand":"Bigen","offers":[{"title":"Default Title","offer_id":47538936021179,"sku":"33536416050","price":8.36,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/0488\/9019\/files\/BIG57-2.jpg?v=1773242158"},{"product_id":"bigen-permanent-powder-hair-color-37-dark-auburn-021-oz","title":"Bigen Permanent Powder Hair Color 37 Dark Auburn 0.21 Oz.","description":"\u003cp\u003e\u003cstrong\u003eDescription\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003epBeautiful Longlasting Color with a Rich and Natural LookBigen Permanent Hair Color is ideal for those looking for long lasting excellent grey hair coverage or to enhance their natural hair color. A proven formula for over 30 years that guarantees effective results the unique powder formula is activated by water and deposits rich naturallooking color into even the most stubborn gray hair. With no ammonia required this depositonly color is the gentle choice for rich color and optimum shine regardless of your natural hair color consistency condition length or styleDesigned to gently deposit color that lastsBigen Permanent Powder is a depositonly hair color which does not require lifting lightening action to darken hair. While some ordinary permanent hair colors unnecessarily utilize both actions Bigen's simple coloring system means less damage to your hair. Bigen Permanent Powder Hair Color leaves your hair looking smooth naturallooking and shiny.\/p\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eSodium Perborate, Cellulose Gum, Sodium Sulfate, pPhenylenediamine Sulfate, Sodium Carbonate, pAminophenol, pMethylaminophenol Sulfate, Disodium Lauryl Sulfosuccinate, Algin, Sapindus Mukurossi Peel Extract, Magnesium Stearate, 4Amino2Hydroxytoluene, FragranceParfum.\u003c\/p\u003e\u003cli\u003eExcellent Grey Hair Coverage\u003c\/li\u003e\u003cli\u003eEnhance Natural Hair Color\u003c\/li\u003e\u003cli\u003eJust Add Water\u003c\/li\u003e\u003cli\u003eNo Ammonia\u003c\/li\u003e\u003cli\u003eNo Harsh Odor\u003c\/li\u003e\u003cli\u003eCondition : new\u003c\/li\u003e\u003cli\u003eCapacity : 0.21 Oz.\u003c\/li\u003e\u003cli\u003eColor : 37 Dark Auburn\u003c\/li\u003e\u003cli\u003eShape : Dark Auburn\u003c\/li\u003e\u003cli\u003eProduct Line : Powder Hair Color\u003c\/li\u003e\u003cli\u003eProduct Type : Hair Color\u003c\/li\u003e","brand":"Bigen","offers":[{"title":"Default Title","offer_id":47538936053947,"sku":"33536416051","price":8.36,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0711\/0488\/9019\/files\/BIG37-2_2.jpg?v=1773242159"},{"product_id":"bigen-permanent-powder-hair-color-45-chocolate-021-oz","title":"Bigen Permanent Powder Hair Color 45 Chocolate 0.21 Oz.","description":"\u003cp\u003e\u003cstrong\u003eDescription\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eppBeautiful Longlasting Color with a Rich and Natural LookBigen Permanent Hair Color is ideal for those looking for long lasting excellent grey hair coverage or to enhance their natural hair color. A proven formula for over 30 years that guarantees effective results the unique powder formula is activated by water and deposits rich naturallooking color into even the most stubborn gray hair. With no ammonia required this depositonly color is the gentle choice for rich color and optimum shine regardless of your natural hair color consistency condition length or styleDesigned to gently deposit color that lastsBigen Permanent Powder is a depositonly hair color which does not require lifting lightening action to darken hair. While some ordinary permanent hair colors unnecessarily utilize both actions Bigen's simple coloring system means less damage to your hair. 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